Experience the Future of Innovation and Technology at Panasonic Connect
Client Panasonic
Location Hoffman Estates, IL
Size 15,000 SF
Project Type Full Scope Experience Center
The Panasonic Connect experience center encompasses 15,000 SF of space within their 120,000 SF Innovation Center.
Whitney partnered with Impact XM Experiential Marketing Agency to develop an experience focusing on the human impact of Panasonic’s technology within various sectors – at both an individual and community level.
Visitors begin their experience in a relaxing lobby with a hospitality bar before entering an Immersion Tunnel where guests hear Panasonic Connect’s design manifesto as the walls display surrealist art.
Stepping out of the tunnel guests find themselves in front of the Production Studio where they can learn how Panasonic’s technology is changing work and advancing society in meaningful ways.
An augmented reality exhibit and volumetric holograms can be viewed using the supplied Toughbook devices during this portion of the tour.
Finally, guests will end the experience amongst curved walls that double as 3D projection surfaces showcasing their state-of-the-art AV solutions.